Home from Nowhere: Remaking Our Everyday World for the 21st Century Review

Home from Nowhere: Remaking Our Everyday World for the 21st Century
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The author of this book is a novelist by trade, with eight completed works already under his belt. However, having had no formal architectural training, his understanding of the subject in general, and what we have done to the physical fabric of our country in specific, is profound, enlightening and deeply important. For despite what we might imagine, "buildings foster certain kinds of behavior in humans." And our rush to pave over the nation with strip malls, urban sprawl, industrial parks, and seven-lane freeways ("anti-places") all tend to suppress and distort our better natures. Reading this book is both humorous and disheartening at the one and same time. It is humorous and easy to read, because the author's writing style is mature, articulate, and witty - clearly one of the quirks of his being a novelist. Disheartening, because it plainly documents how American cities have devolved into bleak, relentless, noisy, squalid, smoky, smelly, explosively expanding, socially unstable, dehumanizing sinkholes of industrial foulness congested with ragtag hordes of racing automobiles. In response to the tragedy of our cities, we seek escape. After the war, most Americans jumped into the wagon and fled for the suburbs. However, even there we find no guarantee of spiritual or physical ease. Cut off from grocery stores, city-centers, cafes, and work, we end up spending half our life (not to mention half our income) "sitting inside a tin can on the freeway." We have become "a drive-in civilization," scuttling between non-descript office malls, "schools that look fertilizer factories," warehouse-like grocery stores, paved-over mega malls, and the congested cities we left behind in the first place - all because none of these places are within walking or biking distance after having fled to the suburbs. In fact, life in the suburbs is so unsatisfactory that we seek alternate escape routes, having no other place to flee. The majority of our free time is spent glued in front of the TV screen or at the theatre, where we catch glimpses of a better world. When we are not in either of those places, we "escape to nature" via a weekend camping trip (because nature knows how to design esthetically-pleasing places) or head to Disneyland. Ah, Disneyland.... "The public realm in America became so atrocious in the postwar decades that the Disney Corporation was able to create an artificial substitute for it and successfully sell it as a commodity." Americans love Disney world, as the author points out, because it is only social terrain left that has not been colonized by the car. Although we may not realize it on a conscious level, "The design quality of Disney World ... is about 1.5 notches better than the average American suburban shopping mall or housing subdivision - so Americans love it." Yet this fantasy land is "ultimately less satisfying than reality, and only deepens our hunger for the authentic."In essence, the book is one long screed against shoddy civic design, car-centered development, single-use zoning laws (a subject that enrages the author to the point of profanity), and loss of excellence and beauty in architectural design. In place of these, the author wishes to reinvigorate community connectivity, enliven the public sphere, enthrone commonsense zoning laws, and start designing beautiful, lasting structures - just like we used to. As the author reminds us, "In such a setting, we feel more completely human. This is not trival." The alternative? Continuing on the "garbage barge steaming off to Nowhere."
Biting critique of suburbia.
j.w.k.

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Lonely Planet Canada's Maritime Provinces Review

Lonely Planet Canada's Maritime Provinces
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I'm currently using this book to plan a Sep 2003 trip up to Nova Scotia, Prince Edward Island & possibly the Bay of Fundy. Lonely Planet has to be my favorite series of travel books, and this edition is right on par with their other guides.
One goal of mine has been to stay in B&B's the whole time (I picture lots of intimate Atlantic oceanside places), and there is a good focus on these accommodations. Another increasing trend in the LP series has been to supplement with web addresses for more information. The author looks like they have gone to great lengths to provide an extraordinary number of links for accommodations, activities, visitor info and often, restaurants. Coverage of maps (including city) and suggested itineraries are two of my favorite aspects of Lonely Planet, and this guide has great ones. This book also doubles as a history primer for the area. Two easy-read examples within that I enjoyed included background on the New Brunswick-to-PEI bridge & the history of why Halifax gives a Christmas tree to Boston each year.
Overall, there is more information contained within than I could use while visiting the area. It's simply the best choice for visiting the Maritimes.
One last note, Lonely Planet also released a full guide on Quebec as well.

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This guide covers the region's national and provincial parks, offering advice on adventure travel options ranging from sea kayaking to hiking and bicycle touring. The provinces best places for viewing whales, seals and seabirds, and various scenic drives are also included.

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How to Read a Film: Movies, Media, and Beyond Review

How to Read a Film: Movies, Media, and Beyond
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While not as concentrated, pragmatic, or reader-friendly as the title might suggest, Monaco's book is still the best comprehensive one-volume introduction to the aesthetics, politics, economics, theory, phenomenology, and industry of film. It's best seen as complementary to more basic introductory texts and detailed histories. Readers with a theoretical bent are most likely to appreciate its unique strengths.

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Richard Gilman referred to How to Read a Film as simply "the best single work of its kind." And Janet Maslin in The New York Times Book Review marveled at James Monaco's ability to collect "an enormous amount of useful information and assemble it in an exhilaratingly simple and systematic way." Indeed, since its original publication in 1977, this hugely popular book has become the definitive source on film and media.Now, James Monaco offers a special anniversary edition of his classic work, featuring a new preface and several new sections, including an "Essential Library: One Hundred Books About Film and Media You Should Read" and "One Hundred Films You Should See."As in previous editions, Monaco once again looks at film from many vantage points, as both art and craft, sensibility and science, tradition and technology. After examining film's close relation to other narrative media such as the novel, painting, photography, television, and even music, the book discusses the elements necessary to understand how films convey meaning, and, more importantly, how we can best discern all that a film is attempting to communicate. In addition, Monaco stresses the still-evolving digital context of film throughout--one of the new sections looks at the untrustworthy nature of digital images and sound--and his chapter on multimedia brings media criticism into the twenty-first century with a thorough discussion of topics like virtual reality, cyberspace, and the proximity of both to film. With hundreds of illustrative black-and-white film stills and diagrams, How to Read a Film is an indispensable addition to the library of everyone who loves the cinema and wants to understand it better.

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City of Walls: Crime, Segregation, and Citizenship in São Paulo Review

City of Walls: Crime, Segregation, and Citizenship in São Paulo
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Needed the book for grad school. It was in good shape and easy to navigate. Caldiera gives a good sense of what life is like in Urban Brazil by looking at the world within the favelas of Sao Paolo.

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Teresa Caldeira's pioneering study of fear, crime, and segregation in São Paulo poses essential questions about citizenship and urban change in contemporary democratic societies. Focusing on São Paulo, and using comparative data on Los Angeles, she identifies new patterns of segregation developing in these cities and suggests that these patterns are appearing in many metropolises.

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100 Great Businesses and the Minds Behind Them Review

100 Great Businesses and the Minds Behind Them
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Never the original purpose of the authors, this book enables you to have dialogs with anyone you meet in any business gathering. It's 100 books on successful brands combined. I like it because typical books on single brands' success "stories" are mostly written by the non-founders. They all end up sitting somewhere on your bookshelf, unfinished, because of the unnecessary (and mostly dull) details plus the authors' second-guesses of the founders' original intents.
On the contrary, this book is written in a reporter's perspective, with no "MSG" added. Covering all the big brands and a few you don't (or I don't) know. Though each brand has only 3 to 4 pages of coverage, it has all you want to know plus some uncommon interesting details even for common brands. Perfect preachers for "Less is more".
Indeed, who on earth today is interested in 800-page details of one single brand while 777 of them are only author's views of the founder's?

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Inside the success of 100 Business GeniusesRisk-loving entrepreneurs. Innovative geniuses. Self-starters and mavericks. The world's greatest businesses were built by unique people, each bringing their own style and savvy to the marketplace.100 Great Businesses and the Minds Behind Them is a diverse and inspiring collections of great business stories. Covering a variety of success paths, brilliant strategies and engaging entrepreneurs, each profile explores the genius behind the greatest business minds:o A mother's inspiration that launched Baby Einsteino Aveda's journey from hippie to hipo How Guinness overcame a centuries-old problem to conquer new marketso TiVo's long fight to explain the genius of their producto How Oprah went from person to empireo And many moreAn engrossing look at what makes entrepreneurs and business geniuses tick, this book highlights the pivotal moments in the lives of great businesses, with lasting lesson on the art of making your business a success.

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Wireless All In One For Dummies Review

Wireless All In One For Dummies
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This is a terrific book. I am not a rookie at the wireless stuff, but I am certainly not an expert. This book is for EVERYONE, pro or no, that wants to find out about wireless stuff and ways to set that stuff up. The author(s) have written a book which is enjoyable to read, at a relaxing level with a little humor thrown in. It certainly is not a book to put you to sleep. I found that for everything I learned, I just wanted to learn more. I am an avid reader (of many genres) and I know that a "good writer" can make anything fun and enjoyable to read. I cannot wait to go shopping to set up my wireless network in my home; because of this book I feel confident that I can walk into the store and know exactly what I will need.

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Link up, connect, or create a network-with no wires attached!
With such an amazing abundance of electronic devices available in our daily lives, wouldn't it be nice to eliminate getting wrangled by all those wires? With this guide by your side, a team of technical authors walks you through creating a network in your home or office-without the expense and hassle of stringing cable or paying a network administrator.
Eight self-contained minibooks answer your questions about wireless devices and wireless networks and address everything from hardware security to wireless hobbies and GPS. Clear, step-by-step instructions show you how to link your TV, computers, PDAs, laptops, TiVo, and sound systems to your wireless network.
Discover how to configure networks and create a completely wireless environment
Incorporate various hardware into your wireless network, such as notebook computers, handheld devices, sound systems, and printers
Tackle common security issues and best troubleshooting practices
Learn all the basics of wireless computing and how to make it work for you

With this book, it's easier than ever to to create an office or home network on a Windows platform. Don't be a bird on a wire-become a part of a wireless world!

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The Unofficial Guide to Cruises (Unofficial Guides) Review

The Unofficial Guide to Cruises (Unofficial Guides)
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We all love books with titles like these. They are going to tell us the "real" truth behind the corporate line. How well does this book live up to its promise?
First, the basics of the book. The first 130 pages holds background information - why cruises are cost effective, maps of key cruising regions, and so on. The rest of the book - which is about 660 pages total - is a ship by ship review of the main ships that you can choose to cruise on.
I bought this book, so obviously I was keen to hear the "secrets" :) But unfortunately, even though this version of the book came out only a year ago, I already see a large number of inaccuracies in it. It's not really a surprise - as much as they claim to be "unofficial", there is no way a group of reviewers (or especially the 2 who claim primary credit for writing this book) can go back and visit every ship listed, every year. But that means that either 1) the information is therefore inaccurate, or 2) they fall back on what the company reports, meaning they are no longer an unbiased 3rd party.
In addition, just what information are they giving you? I turned right to the Norwegian Majesty as I am looking to cruise with them shortly. They give stats like cabin count, draft, beam, etc. Undoubtedly they got those from the cruise lines, and didn't measure them themselves :). They list the decor colors, the names of the restaurants, the items in the cabins (desk, TV, etc.)
Really, the entire review (which is about 2 small pages long) is a transcript of information found on corporate pages. It says things like the Sky Deck has lounge chairs, rest rooms and showers. It really doesn't have any subjective information at all.
With the thousands of reviews available online, from people who DO go into the good, bad and ugly of each cruise line, I have to admit I was disappointed. Let's say I wanted to choose between the several cruise lines running to Bermuda, I don't know that these write-ups would really help over the official information found on the cruise ships' websites. With the information in the book not necessarily being accurate or up-to-date, even what they do show isn't something I could rely on fully. And given how much the price is for this book, it's really not very price-effective given how few pages are actually applicable for a given person.
That's not to say that the book is "bad" in any way. The beginning section is quite helpful, if basic. It talks about planning ahead, making sure you're in town a day early so that you don't risk missing your ship. It gives general advice on what to pack.
But again, you really do far better with web offerings - because instead of giving general advice on packing for "all cruises everywhere" (which has to include both Alaska and Jamaica), the web can give specific advice for specific lines going to specific destinations. Even two ships both going to a single island can have vastly different dress codes.
If someone doesn't have a web connection, and wants a general quick-reference book for scanning (say in the waiting room of a travel agency), this might be a good book to have. But if you're a cruiser who has a destination in mind, or a specific cruise ship in mind, this information is really far too brief.

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The Confident Writer Review

The Confident Writer
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I was very happy when I received this book, it was in the condition the seller said it was, I would recommend anybody to purchase books thru Amazon.

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Guided by the belief that students develop their own writing process as they become more experienced writers, The Confident Writer provides a wide range of opportunities to help students build their skills and confidence. The text's pedagogy promotes critical reading, thinking, and writing, underscoring the connection among the three. Students are asked to respond to high-interest professional and student essay selections and topical writing prompts; complete a variety of exercises, including collaborative and Internet exercises; and compose reflective journal entries. The Fifth Edition maintains the program's trademark four-part structure, allowing instructors flexibility in covering the writing process. New features include expanded coverage of grammar with group and individual activities and exercises to build skills, updated coverage of the research process, and a helpful four-color design.

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Highbrow/Lowbrow: The Emergence of Cultural Hierarchy in America (William E. Massey Sr. Lectures in the History of American Civilization) Review

Highbrow/Lowbrow: The Emergence of Cultural Hierarchy in America (William E. Massey Sr. Lectures in the History of American Civilization)
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The Scene: Three months before my qualifying exams. I have crammed every book on theatre I can think of. I have notecards that I memorize. I have no love of theatre anymore, no interest in the subject, just trying to get through the ordeal that so many of my friends have failed. I don't allow myself to read books for fun, or all the way through. I only skim for facts to drop.
One day this book arrives in the mail with several others I've ordered. I dutifully skim it for facts to put on my notecards. I find myself being drawn in. It is academic reading--I couldn't imagine that it could be all that enjoyable. More importantly I don't have time to enjoy a book. But I am enjoying it, so I decide to let myself really read the first chapter (on Shakespeare).
I can't put it down. I'm reading about museums now, public parks, things that I will never be able to use on my exams, but I love the way he thinks! Not only am I loving Levine's incredible book, but I am even excited about my field again. Levine's book is an incredible gift, a gift that helped me renew my delight in what scholarship and history can do. A model I will never live up to, but will cherish and delight in. And I did pass, quoting Levine not to impress, but out of a real delight in the field and the joy of sharing ideas.

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The Making of Modern Japan Review

The Making of Modern Japan
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First and foremost, I was very surprized at how readable this book is at times. For a book of this size, and the amount of material it covers, I was glad at how readable it was in certain parts.
I also liked that the book was relatively neutral approach. The author clearly respects Japanese history and has mastered it, while not making excuses for their mistakes. To often Japanese and Chinese scholars have been seduced by the cultures of these areas and it clouds their writing and interpretations. I liked the neutrality of this book.
I am less interested in social history, so I will not lie and pretend to have found those chapters interesting, it is not my thing.
The chapters that I felt were the best dealth with the unification of Japan around 1600 and the events surrounding the Meiji Restoration of 1868.
To me, one of the most interesting periods in Japanese history is the 16th and 17th century. The stories and actions of Oda Nobunaga, Hideyoshi, and Tokugawa Ieyasu (my screen name)fascinate me greatly. However, there is so little in English about them. It is so hard to find many sources on these great Japanese leaders and the final battles at Sekigara and Osaka castle. So it was quite enjoyable to read about them in this book. The Tokugawa Shogunate ruled Japan for over 200 years and was great to read how it came into power and stayed in power. If this time period interests you, you must read Totman's bio of Tokugawa and of course Cavells Shogun.
Equally as interesting is how the Tokugawa Shogunate collapsed and the Emperor was restored. The book does a great job detailing Perry's arrival in Japan and its forced opening to the west. The book also does a great job discussing the infighting in Japan going on at the time of Perry's arrival and after. The book makes it clear that the Meiji Restoration was more than simply a reaction to Western Imperialism. I enjoyed reading about all the infighting between the remaining Tokugawa bakfu and the more rebellous daimyo.
Also the author does a great job describing how after the Meiji restoration Japan modernized and westernized.
I also feel this books makes up for some of the weaknesses in other recent books on modern Japan. "Embracing Defeat" was too sympathetic to the Japanese in dealing with its history immediately after WWII. This book stays neutral.
Also,Bix recent biography of Hirohito, really did not go into enough detail of the Meiji restoration which this books does a great job of.
However, that creates another problem. Again, if you have read either Bix' Hirohito or Embracing Defeat you will be pretty well informed of post-WWII Japan. Therefore the last chapters of this book are really not neccessary to read. Again, its done well, but having read both of those books makes his information a bit of overkill.
So, if you are looking for a good overview of recent Japanese history you will enjoy this book. It is well written and informative and at times surprizingly entertaining. But again, the last few parts of this book cover material fans of Japanese history will have read too much of recently.
If you like Japanese history, you will like this book.

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Succeeding with Technology Review

Succeeding with Technology
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I never hesitate to buy from Better World Books . I know I will get my purchase as advertised and in a matter of days. Simply a great place to buy.

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Succeeding with Technology - Third Edition presents the latest ways to get ahead and lead a successful, fulfilling life with technology. Building off the innovative approach from previous editions, it focuses on the newest trends that are impacting the way we live, while providing just the right amount of foundational concepts to provide a thorough understanding. By focusing on the application of technology and how technology may be used by students for personal and professional gain, this text gives students the information they need to prosper.

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Realms, Regions and Concepts, 13th Edition Review

Realms, Regions and Concepts, 13th Edition
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Used this in a regional geography course in college with a visiting professor from Moscow State University who highly respected the authors, de Blij and Muller. Being a physical geography/GIS person, I wasn't sure what to expect, but soon came to love the 'regional' approach to geography. For those who don't know, 'Regional Geography' is a subdiscipline of geography that emphasizes holistic description and analysis to understand the human and environmental pieces that make up a place. The material is very relevant to current events, such as the Georgia/Russia conflict. You'll learn about the South Caspian oil fields, the Baku pipeline, and the cultural 'minorities' of Russia and the former Soviet Union that make up this fascinating region. You'll learn about past Russian political involvement in the region and the effect of Russian colonists. It's all in there! And the same goes for the entire rest of the globe -- this is the magic of Regional Geography. de Blij's approach is to attempt to define "Realms" of the world (kind of "Super-Regions" which are somehow cohesive) and organizes the book around these theorized Realms. Whether or not you agree with the definitions of realms, the technique does help with memorization, as Regional Geography has a LOT of places, dates, and names to be memorized. I believe this book has great potential to turn people onto the highly underrated discipline of regional geography and sprout more academic and armchair geographers!

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Now substantially revised and updated, the Thirteenth Edition of de Blij and Muller's Geography: Realms, Regions, and Concepts continues to deliver the authors' authoritative content, outstanding cartography, currency, and comprehensive coverage, in a technology-rich package. The text reflects major developments in the world as well as in the discipline, ranging from the collapse of Russia's Post-Soviet transformation to the impact of globalization and from the rise of Asia's Pacific Rim to the war in Iraq. Geography: Realms, Regions, and Concepts, 13e is available in 3 versions: * ISBN 978-0-470-25134-8: Geography: Realms, Regions, and Concepts, 13e, WileyPLUS Stand-alone version of de Blij 13e. * ISBN 978-0-470-28080-5: Geography: Realms, Regions, and Concepts, 13e, de Blij 13e with WileyPLUS. * ISBN 978-0-470-89665-5: Geography: Realms, Regions, and Concepts, 13e, Binder Ready Version of de Blij 13e.

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China, Inc.: How the Rise of the Next Superpower Challenges America and the World Review

China, Inc.: How the Rise of the Next Superpower Challenges America and the World
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"China Inc" reminds me of the "Japan Inc" of the 1980's. The Japanese business model, at the time, was very successful and feared by many as superior to our own. Since then, we've had the longest economic expansion in our history and Japan has had the longest recession since the end of World War II. Should we feel complacent? Definitely not. The economic juggernaut that is emerging in China is different and it will be more difficult to compete against. Our present government policies and our patterns of consumption are feeding the beast. We are a primary component of China Inc.
Ted C. Fishman is a veteran journalist and former commodities trader who has traveled widely in China and interviewed many workers, managers, and exucutives of Chinese and American companies. He gives us an avalanche of facts detailing the incredible growth that the Chinese economy has experienced in the last 20 years (averaging about 10% annually as opposed to our meager 3%). Can this growth rate be sustained. Fishman doesn't have the answer but he gives us a multitude of statistics to draw our own conclusions.
There is, in retail and manufacturing circles, something known as "the China price." Goods manufactured in China cost anywhere from 30% to 50% less than what they could possibly be made for in the US, in many cases it is less than the cost of materials. American multinationals - such as GM and Wal-Mart - are telling their suppliers to meet the China price or else - which means that the suppliers either set up shop in China or go out of business. Never mind trying to compete on price, China has an abundance of production workers that are willing to work for 40 cents an hour. Even at the high end they have chip designers that are willing the work for $2,000 a month, overtime included. The supply of labor is almost endless, keeping wages at a minimum. Anywhere from 100 to 300 million people migrated from farms to factories in the last two decades. China also graduates more scientists and engineers than the US, making the high-tech industries increasingly more competitive. And among the scientists and engineers that graduate from Americian universities one will find a large percentage are Chinese that will go back to China to work, even at a lower salary.
By meeting the China price multinationals are accelerating the industrialization of China by moving production there and, by the same token, they are deindustrializing here. It has been a major factor in the 2.7 million jobs lost in manufacturing since 2000. Even many small and medium size companies have no choice: move to China or go out of business.
Multinationals alone are not to blame, the American consumer has a seemingly endless appetite for low-cost goods. Low-cost Chinese goods have saved the American consumer more money than last year's tax cuts. What this leads to is a gigantic trade deficit with China of about 150 billion a year - and climbing (the US balance-of-payments deficit is nearly a record 6% of GDP). Add this to the record federal budget deficit and it should come as no surprise that the value of the dollar is in decline. If this situation is not rectified the global financial system will be in for a shock.
The Chinese are benefiting from our relationship in the short and the long term, the US is benefiting in the short term because they are receiving low-cost goods, however the long term outlook for the US is grim. Not only do the Chinese buy up many of the T-bills that finance our federal budget deficits, they buy up mortgages on the secondary market in order to keep us supplied with low-cost money. They are, in effect, lending us money to buy their products. The burgeoning trade and federal budget deficits are a serious problem. It is, however, not a Chinese problem, it's an American problem. The only legitimate complaint that we can make is that they keep the yuan tied to the dollar. No matter how low the dollar goes it won't help close the trade deficit with China.
Fishman has an excellent chapter called "Pirate Nation." He describes how setting up production in China is a double-edged sword for American companies. Everyone knows that these products are studied, analyzed, and reproduced perhaps with a few minor differences for local color. For example, GM spent billions of dollars producing a car for the local market. It was exhibited at the Shanghai Auto Show with a sticker price of $9,000. At the same show a Chinese auto company had basically the same car - called the Chery - for only $6,000. The Chinese auto company was owned in part by Shanghai Auto, GM's local joint-venture partner. Similarly, Microsoft is well aware of the fact that only about 10% of its software is actually purchased and the other 90% is pirated; they have no choice but to stay in the Chinese market. Indeed, at the World Economic Forum, Bill Gates seemed more optimistic about the Chinese economy than the American economy.
China contiues to develop at a frantic pace. They add 4 to 6 million cell phone subscribers every month - over a year they would be adding as many as the entire cell phone market of Germany. The Chinese are adding infrastructure every month that is the equivalent of a Houston, Texas. They are in fact lifting more people out of poverty than any country in the history of the world. We can all applaud their achievements.
While I was reading this book, I kept thinking this is good news for China, bad news for the US. This book should be read by those who are concerned about America's place in the 21st century, because it might well be known as the Chinese Century. China, too, faces some daunting challenges but they seem to have the edge in optimism and dynamism - that which America had at the beginning of the 20th century.

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Tennessee Off the Beaten Path, 9th: A Guide to Unique Places (Off the Beaten Path Series) Review

Tennessee Off the Beaten Path, 9th: A Guide to Unique Places (Off the Beaten Path Series)
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I live in East Tennessee and was looking for some things to do that were more unknown. Although there were a few good listings, I was disappointed in what seemed like advertisements for things that shouldn't have been in this book...i.e. Ripply's Aquarium of the Smokies. You can't come within 50 miles of Sevier County without seeing 20 billboards for it. (only a little exaggerated) It was only half as useful as I was hoping it would be.

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Tennessee Off the Beaten Path, 9th: A Guide to Unique Places F--This text refers to the Kindle Edition edition.

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Management and the Arts, 3rd ed., Third Edition Review

Management and the Arts, 3rd ed., Third Edition
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A good book to get a general survey of issues in the arts management field. As an overview, it necessarily glosses over details in areas such as the history of arts management, economics/accounting, daily operation strategies. Great for presenting theory-great for examples of how other arts organizations have implemented theory. Slightly geared towards performing arts organizations but quite useful to all arts managers.

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The Winner-Take-All Society: Why the Few at the Top Get So Much More Than the Rest of Us Review

The Winner-Take-All Society: Why the Few at the Top Get So Much More Than the Rest of Us
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The basic premise of this book is that the U.S. has too many markets where the "star" or top performer gets a large percentage of the proceeds. Examples are the sports market, the movie star market and the publishing market; The reasons given are;
-Technology. National distribution channels such as network television make it easier for an individual to penetrate the market. For example, at one time villages and towns had their own musicians. Now a singer can make a CD and sell it nationally.
-Falling transportation and tariff costs.Goods have gotten lighter. It is easier to send computer discs all over the world than books. CD's are lighter than phonograph records
-- Mental shelf space constraints.We have a limit to the number of items we can keep in our head..."the amount of information we can actually use is thus a declining fraction of the total information available."
-Weakening of regulations and civil society. At one time, informal and formal rules limited the winner take all markets. Now, like free agents in baseball, the top performers have the leverage to demand high prices.
-Self-reinforcing processes. This is another way of saying "success begets success." For example, a sales person does well and gets bigger customers. A person does well and the word of mouth referral causes them to saturate the market. This virtuous cycle increases the income and power of top performers.
The author argues that winner take all markets are not good for society. People are unrealistically optimistic about their own chances of winning "a prize." Thus they are siphoned off from other productive endeavors.
This book was helpful to me in understanding today's economy and job market. If anything, the winners are doing better than ever today, long after the book was published. Just take a look at the latest article on CEO salaries.

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The Mother of the Groom: Everything You Need to Know to Enjoy the Best Wedding Ever Review

The Mother of the Groom: Everything You Need to Know to Enjoy the Best Wedding Ever
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FINALLY! A comprehensive resource for the mother of the groom. I was sure I was destined to have only the old adage "wear a beige dress and keep your mouth shut" as my only advice. But thanks to Ms. Naylor, I have lists and charts and an entire appendix full of internet sites to refer to in my planning. Thank you for coming to the aid of grooms' mothers everywhere!

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